Gut and intuition are still very important, the art is very much still there. But, there is a new layer of incredibly granular, targeted, and robust data to help us marketers make better decisions, identify patterns, and more effectively connect with and engage our audiences.
Everything can be and is measured.
Marketers make data-driven decisions, collaboratively with their teams to constantly optimize.
You can’t improve what you can’t measure.
The world of angling is no different.
Anglers have also grappled with the challenge of tracking and measuring success in order to catch more fish. To identify patterns, trends, and make better future decisions they have kept logbooks and fishermen’s journals. These are the equivalent to early day focus groups, pen and paper polls, and post campaign sales numbers. It’s something, but the hassle is often not worth the benefits, and it only get’s you so far.
Today, savvy anglers are using data to catch more fish. ANGLR is leading this fishing intelligence revolution as the most powerful and effortless way to build your fishing intelligence.
We are building a community of avid anglers who believe in the constant process of improvement.
These avid anglers record, learn, and collaborate about their fishing together to grow their intelligence, measure success, and improve every time they hit the water.
Finally, the factors that lead to a good day on the water (or bad day) are no longer a mystery.
Anglers can use objective locations, weather, water conditions, tackle usage, and more to quickly identify trends and patterns using data they gather automatically. They can point to concrete evidence of their progression as a sport fisherman. Then, they can share these findings in the form of a new category of interactive video fishing reports with who they want, when they want.
ANLGR Bullseye is the latest product of our own process of constant improvement. We’re launched it last week at ICAST, the world’s largest sport fishing trade show. Anglers will no longer even have to pull our their phone or tap around on screens to capture their fishing. It promotes a pure fishing experience, while still automatically capturing their activity and data of their trips from start to finish they can review later.
Never stop improving. The shared goal of marketers and anglers alike.
See the Bullseye in action on the ANGLR Tour.
Check out the ANGLR tour here.
The free ANGLR fishing app helps savvy, avid anglers improve their fishing on and off the water. Track, measure, learn, and collaborate around your trips, reports, waypoints, tackle, catches, weather, and water, all in one place.
ANGLR is the #1 fishing intelligence app and the only fishing app that pairs with optional tracking accessories, provides interactive video trip reports, and builds your complete historical fishing profile which is 100% free and private by default.
Turn your phone into the most powerful and effortless fishing intelligence tool today — for free.